Elite Hypnose Coach — Website Relaunch & Branding

Starting position‍

Muradiye Özel is a certified NLP and hypnosis master coach in Vaduz. Her focus is on resolving emotional blockages, working with families and children, and strengthening self-confidence and inner clarity. The existing online presence did not adequately reflect this expertise, did not offer clear user guidance and was not optimized for mobile.‍

Targets

• Create trust: A serious, warm world of images and colors that makes the sensitive topic of hypnosis tangible.
• Increase conversion: Users should be able to book a free initial consultation in a maximum of three clicks.
• Highlight professional expertise: Certificates, training path (NLP Master 06/2024, Hypnosis Master 10/2024) and genuine customer testimonials should be prominently integrated.
• Legal security: GDPR-compliant data protection and legal notice pages.

Transposition

Highlights of the new Website

• Integration of the online booking system (Cal.com)
• Patented-Method-Visual illustrates 1-3 session approach & 5-month aftercare.
• “Coaching for children & young people” segment with topic-specific icons for target parents.
• Social proof slider with quotes like “You've changed my life” — straight from customer testimonials.

Results & key figures (4 weeks after launch)

• +62% visit time on the site — thanks to storytelling structure.
• More initial consultation bookings.
• Top 5 ranking for “Hypnosis Vaduz” in Google CH/LI Serps.

‍

By using hyperpage modules, the project was implemented in less than three weeks from kick-off to go-live. The scalable architecture will allow Muradiye to independently add new content in the future without the need for further developer know-how.